Laying the groundwork for an equitable startup ecosystem

Policy brief SGB Evidence Fund

Improving the accuracy of evaluation processes for greater gender equity.

  • Research suggests investor behaviour – particularly discrepancies in how all startups are evaluated – can help explain why women-led startups raise significantly less capital than men-led startups of similar quality. 
  • Evaluating startups inconsistently reduces the accuracy of evaluations, leading investors to overlook promising women-led startups.
  • The data suggest that adding three steps into evaluation frameworks can help investors and accelerators conduct more consistent, comprehensive, and data-driven evaluations across all startups, unlocking more opportunities for women-led companies.
  • As architects of nascent and early-stage startup ecosystems, policymakers can include more accurate and equitable evaluation processes as a pillar of their local ecosystems.